Darth Vader Blog

The commercial is a comical and affective at getting the
viewer’s attention. The music is familiar
and exciting because most everyone knows Star Wars theme. The gender representations are male, a boy
and his father and one woman who is the wife and mother. There are no words spoken during this commercial. The father and son are able to communicate
through looks and hand gestures. It is a
traditional interaction because little boys are always playing pretend and
daddy’s love making their little boys dreams comes true. Both the Mother and Father have seen the
little boy is getting frustrated because he can’t seem to channel his inner
Darth Vader to make something spectacular happen. The representation of the father and mother
in their roles is an adequate representation of a 21st century
family. Mom was getting things done in
the kitchen while her little boy was running around the house playing like he
was Darth Vader. Unfortunately, not
all households are like this because more often both parents are working
outside the home and the children are often in aftercare. The childhood vignette reveals that the
nature of families in the 21st century are much like they were years
ago. The parents enjoy watching their
children have imaginations and find it satisfying to play along. It helps the adult get in touch with their
inner child.